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5 Simple Tips to become a Linkedin Expert

Updated: Aug 12, 2021




Let's face it, becoming renowned on Linkedin and generating leads through the professional platform takes time and energy. Although not as dominant as Facebook or Instagram, LinkedIn is increasingly popular, especially with the business-to-business (B2B) community with more than 770 million members in more than 200 countries and territories worldwide.


There are a few priority tasks for any user on LinkedIn:

  • Connecting with the main influencers in an industry

  • Creating engaging content to generate leads and new customers

  • Following up with leads to secure a meeting or a phone call

But don't worry, we have listed 5 simple tips to facilitate the job!


๐—ง๐—ถ๐—ฝ๐˜€ ๐Ÿญ: ๐—–๐—ผ๐—ป๐—ป๐—ฒ๐—ฐ๐˜ ๐˜„๐—ถ๐˜๐—ต ๐—ถ๐—ป๐—ณ๐—น๐˜‚๐—ฒ๐—ป๐—ฐ๐—ฒ๐—ฟ๐˜€ ๐—ถ๐—ป ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ถ๐—ป๐—ฑ๐˜‚๐˜€๐˜๐—ฟ๐˜†


You can easily find these influencers with the filter feature of Linkedin's research tool


Add a 300 characters note with any connection request to maximize your chance


You can introduce yourself and ask a question, the goal is to start a conversation


A person who said yes to your request is more likely to see your next content on his/her Linkedin newsfeed and remember you. Never forget, Linkedin is a social media platform, you must connect with people!


๐—ง๐—ถ๐—ฝ๐˜€ ๐Ÿฎ: ๐—ฅ๐—ฒ๐˜€๐—ฝ๐—ฒ๐—ฐ๐˜ ๐˜๐—ต๐—ฒ ๐—ฟ๐—ฒ๐—ฐ๐—ถ๐—ฝ๐—ฒ ๐—ผ๐—ณ ๐—ฎ ๐˜€๐˜‚๐—ฐ๐—ฐ๐—ฒ๐˜€๐˜€๐—ณ๐˜‚๐—น ๐—ฝ๐—ผ๐˜€๐˜


In order to maximize your reach, follow the structure recipe below. Remember to focus on the

headlines.


โœ๏ธ 2-3 catchy headlines

๐Ÿ’จ Short sentences

๐Ÿš€ No more than 1000 words

๐Ÿ‘ŒYou can use bold font and emojis

๐Ÿ‘Ž No links, except in the comment section

๐Ÿ™Œ 5 hashtags no more


You must provide added value to readers, facts are important but your opinion matters more.


Most people think of LinkedIn as a platform to learn professional skills on. The keyword here is added-value.


๐—ง๐—ถ๐—ฝ๐˜€ ๐Ÿฏ: ๐—™๐—ผ๐—น๐—น๐—ผ๐˜„๐˜‚๐—ฝ ๐—ถ๐—ป ๐˜๐—ต๐—ฒ ๐—ฐ๐—ผ๐—บ๐—บ๐—ฒ๐—ป๐˜ ๐˜€๐—ฒ๐—ฐ๐˜๐—ถ๐—ผ๐—ป ๐—ผ๐—ณ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฝ๐—ผ๐˜€๐˜


Be the first to comment under your post with a call-to-action: Invite people to express their opinions on the topic, for instance, โ€˜Whatโ€™s your take on this?โ€™, โ€˜Your thoughts?โ€™.


๐—ง๐—ถ๐—ฝ๐˜€ ๐Ÿฐ: ๐—ฃ๐—น๐—ฎ๐—ป ๐—ฎ โ€˜๐—ณ๐—ฟ๐—ฒ๐—ฒ ๐—ฐ๐—ผ๐—ป๐˜๐—ฒ๐—ป๐˜โ€™ ๐˜€๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ดy


A lead magnet is a free resource that attracts potential customers for your niche to click on, for instance, an e-book.


A popular lead magnet strategy on Linkedin is to offer a free resource through a post and ask people to comment if they want to receive it by private message. Comments are one of the metrics used by the algorithm to check if your post is generating traction or not.


๐—ง๐—ถ๐—ฝ๐˜€ ๐Ÿฑ: ๐—๐—ผ๐—ถ๐—ป ๐—Ÿ๐—ถ๐—ป๐—ธ๐—ฒ๐—ฑ๐—ถ๐—ป ๐—ด๐—ฟ๐—ผ๐˜‚๐—ฝ๐˜€


We tend to forget them but you can join and post in Linkedin groups!


Find groups related to your industry and post your content there.


BONUS, if you are interested to know more about Linkedin, take a look at our free guidebook




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